Eastern Kentucky University

Institutional Advertising

Eastern Kentucky University asked FMB for a comprehensive brand development campaign to create top-of-mind awareness with prospective students, donors, legislators and the public. Our compelling “You Can Get There From Here” theme is fueled by stories of successful alumni. Online, TV, print, radio, cinema and mobile promotion has spurred increases in gifts and student applications. The theme appears spontaneously in student, alumni, and departmental communications — a strong testament of internal buy-in. 

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Let’s Talk Solutions
Transforming a Magazine: “WOW!!! Content, visuals, layout, all are so incredibly impressive, so unbelievably engaging,” says one recent reader of FMB’s turn-key production of the Eastern Kentucky University alumni magazine. From editorial content to research, writing, design, and cost-saving printing and fulfillment, FMB has crafted a magazine whose every issue is eagerly awaited, read, and passed on. Earned trust has resulted in direct access to major donors, trustees and highvisibility alumni, while FMB production expertise frees EKU staff for their vital university functions.

Eastern Magazine

Transforming a Magazine: “WOW!!! Content, visuals, layout, all are so incredibly impressive, so unbelievably engaging,” says one recent reader of FMB’s turn-key production of the Eastern Kentucky University alumni magazine. From editorial content to research, writing, design, and cost-saving printing and fulfillment, FMB has crafted a magazine whose every issue is eagerly awaited, read, and passed on. Earned trust has resulted in direct access to major donors, trustees and highvisibility alumni, while FMB production expertise frees EKU staff for their vital university functions.