FMB Advertising Produces Winthrop University’s New Brand Identity

Knoxville, Tennessee – The recent unveiling of Winthrop University’s new brand identity is the culmination of a multifaceted effort accomplished by FMB Advertising. The project’s scope included market research, the development of a strategic marketing plan, a website, a style guide and a comprehensive media strategy, along with several ancillary tasks. Winthrop officials unveiled the […]

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